Analysing Indian farmers' information needs on edible oil crops using Kisan Call Center data

Abstract

Due to the increasing complexity of agricultural challenges faced by Indian farmers, there is a critical need for datadriven insights to tailor extension services, enhance productivity, and ensure sustainable farming practices. In this scenario, understanding farmers' information demands can signicantly improve support mechanisms and policy interventions. With this aim in focus, the present study leverages the Kisan Call Center (KCC) dataset to analyze the information demands of Indian farmers regarding three key edible oil crops: groundnut, mustard, and soybean. By examining the queries received from farmers, the research identies signicant patterns and trends in agricultural challenges and practices across different states and over multiple years. The study categorises these queries into types such as agronomic practices, pest management, market information and more. Key ndings reveal notable geographical variations in query volumes, underscoring the need for localized agricultural extension services. Based on these insights, the study proposes actionable policy recommendations to enhance plant protection services, improve weather forecasting and advisory services, promote advanced crop varieties, and disseminate market information more effectively. These recommendations aim to address the specic needs of farmers, thereby supporting informed decisionmaking, boosting productivity, and enhancing livelihoods. Future research is recommended to monitor the evolving information demands of farmers and to rene extension services accordingly.