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http://krishi.icar.gov.in/jspui/handle/123456789/43232
Title: | Reinventing the Commercialization of Sorghum as Health and Convenient Foods: Issues and Challenges |
Other Titles: | Not Available |
Authors: | Dayakar Rao Nisha Bharti K. Srinivas |
ICAR Data Use Licennce: | http://krishi.icar.gov.in/PDF/ICAR_Data_Use_Licence.pdf |
Author's Affiliated institute: | ICAR::National Academy of Agricultural Research and Management |
Published/ Complete Date: | 2017-01-01 |
Project Code: | Not Available |
Keywords: | Commercialization health food marketing sorghum strategies |
Publisher: | INDIAN JOURNAL OF ECONOMICS AND DEVELOPMENT; SOC ECONOMICS & DEVELOPMENT; C/O GENERAL SECRETARY, DEPT ECONOMICS & SOCIOLOGY, LUDHIANA, PUNJAB AGRICULTURAL UNIV, PUNJAB, 141 004, INDIA; PUNJAB |
Citation: | Not Available |
Series/Report no.: | Not Available |
Abstract/Description: | Sorghum is the most important millet among all in terms of its cropped area and food use. Sorghum plays a crucial role in rural food security in semi-arid tropics for the world. In the initial years, millet were the part of staple food in India. Unfortunately, slowly the contribution of millets in nutritional security of India decreased. Importance of sorghum in meeting the nutritional security of India has been realised by several organisation and various efforts were taken to promote sorghum based products. Among various issues and challenges faced in promoting sorghum based products, one of the major problem remains is marketing issues. There are enough opportunities for value addition in Sorghum. Seasonality and lack of awareness of health benefits of Sorghum has been identified as one of the major problems in commercialisation of sorghum and Sorghum based products. |
Description: | Not Available |
ISBN: | Not Available |
ISSN: | 2277-5412 |
Type(s) of content: | Article |
Sponsors: | Not Available |
Language: | English |
Name of Journal: | Indian Journal of Economics and Development |
NAAS Rating: | 5.15 |
Volume No.: | 13 (1) |
Page Number: | 1-10 |
Name of the Division/Regional Station: | Not Available |
Source, DOI or any other URL: | http://dx.doi.org/10.5958/2322-0430.2017.00001.4 PubMed id: Not Available Web of Science ID: WOS:000407674300001 |
URI: | http://krishi.icar.gov.in/jspui/handle/123456789/43232 |
Appears in Collections: | AEdu-NAARM-Publication |
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