AN INTERVENTION APPROACH TO ENHANCE VEGETABLE PRODUCTION THROUGH GROWERS ASSOCIATION IN KARNATAKA

Abstract

The current paper aims to analyze the impact of growers association on improving the vegetable production in Hyderabad-Karnataka regions of Karnataka. The results revealed that majority of sample respondents were belong to middle age group engaged in vegetable growing activities, more than 75 per cent were young and middle age groups. It also revealed that 72 per cent of farmers were using improved varieties as per recommendation for suitable climate and soil conditions. Further, the study also indicates that customized intervention was adopted for staggered sowing in different vegetables and drip irrigation accounted for about 54 and 47 per cent respectively. This suggests that vegetable production can be improved not only by adopting recommended management practices but also through intervention of private sector development initiatives which helps the farmers in constructing appropriate channels of different growers groups to supermarkets and distributors. This kind of intervention approaches will augment area under cultivation especially in dry lands through growers association. The study indicates that strong focus on adoption of recommended cultural and management practices for cultivation such as establishing marketing linkages and utilization of marketing facilities.