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Linking Producers and Processors - Sorghum for Poultry Feed: A Case Study from India

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Relation http://oar.icrisat.org/6855/
 
Title Linking Producers and Processors - Sorghum for Poultry Feed: A Case Study from India
 
Creator Rao, P P
Reddy, K G
Reddy, B V S
Gowda, C L L
Rao, C L N
Bhavaniprasad, A
 
Subject Sorghum
 
Description Rainy-season sorghum in India is mainly cultivated by resource poor farmers to meet households
requirements of food and fodder and a small surplus for the market. During the last two decades
the food demand for rainy-season sorghum grain has declined in India, due to faster growth in
the production of fine cereals (primarily wheat and rice) and public policies (procurement, and
distribution) that make the subsidized grains accessible to the low-income consumers. At the
same time, new alternative markets for sorghum grain uses are emerging, for example, poultry
feed, livestock feed, alcohol manufacturing etc. However, owing to scattered and small-scale
production farmers are unable to meet the requirements of the industry that need grain in bulk
quantities. This paper describes an innovative institutional arrangement for formation of
sustainable economic inter-linkages between rainy-season sorghum producers and poultry feed
manufacturers through a coalition of partners that includes researchers, farmers, farmers
associations, poultry feed manufacturers, and poultry producers. The common or shared goal of
this arrangement is to augment the income of small-scale sorghum growers by establishing
market linkages with poultry feed manufacturers. Under this arrangement farmers were supplied
with seed of improved sorghum cultivars and trained in bulking and storage of grain, poultry
nutritionists conducted poultry feed trials replacing maize with sorghum in varying proportions,
feed manufacturers developed poultry feed rations with sorghum. Finally, the project linked
sorghum growing ‘Farmer Groups’ with feed manufacturers thus assuring a market for the
sorghum growers and bulk supplies to the industry.
 
Date 2006
 
Type Conference or Workshop Item
PeerReviewed
 
Format application/pdf
 
Language en
 
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Identifier http://oar.icrisat.org/6855/1/Linking_CP-rao.pdf
Rao, P P and Reddy, K G and Reddy, B V S and Gowda, C L L and Rao, C L N and Bhavaniprasad, A (2006) Linking Producers and Processors - Sorghum for Poultry Feed: A Case Study from India. In: Regional Consultation on Linking Farmers to Markets: Lessons Learned and Successful Practices, Cairo, Egypt, 29 Jan-2 Feb 2006.