A Study On The Inducing Factors Of Purchase Decision Of Selected Consumer Durables With Brand Equity And Extension With Special Reference To Coimbatore City
Shodhganga@INFLIBNET
View Archive InfoField | Value | |
Title |
A Study On The Inducing Factors Of Purchase Decision Of Selected Consumer Durables With Brand Equity And Extension With Special Reference To Coimbatore City
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Contributor |
Dr. J. Murugesan
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Subject |
—
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Description |
newline
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Date |
2015-06-23T04:54:43Z
2015-06-23T04:54:43Z 2015-06-23 12/11/2010 08/07/2013 — |
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Type |
Ph.D.
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Identifier |
http://hdl.handle.net/10603/43822
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Language |
English US
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Relation |
—
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Rights |
university
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Format |
A4
— DVD |
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Coverage |
—
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Publisher |
Coimbatore
Bharathiar University Department of Commerce |
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Source |
University
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