Record Details

DESIGNING TRANSFER OF TECHNOLOGY (TOT) CALENDAR FOR WOMEN CLIENTELE OF K.V.K’s USING INFORMATION NEED ANALYSIS (INA) TOOLS- A STUDY IN CENTRAL TELANGANA ZONE, A.P

KrishiKosh

View Archive Info
 
 
Field Value
 
Title DESIGNING TRANSFER OF TECHNOLOGY (TOT) CALENDAR FOR WOMEN CLIENTELE OF K.V.K’s USING INFORMATION NEED ANALYSIS (INA) TOOLS- A STUDY IN CENTRAL TELANGANA ZONE, A.P
 
Creator RUBEENA, MD
 
Contributor MARY SWARNA LATHA, A
 
Subject productivity, biological phenomena, sowing, livestock, rice, selection, technology transfer, crops, land resources, diseases
TELANGANA
 
Description Women are a vital part of Indian economy. Statistics have shown that about 47
percent of the work force engaged in agriculture is women. Information needs of farm
women differ depending on what they intend to utilize the information. Therefore, it is
important to provide access to appropriate information, technologies and agricultural
services to women, since they hold a significant responsibility for the operation or
management of farm and home activities. As rural women are involved not only in
majority of agricultural and allied activities, but also play a visible and invisible role in
home stead activities, it is very much essential to understand and analyze their
information needs to provide the suitable, viable and compatible technologies
With the fast development of new agricultural technologies, it is increasingly felt
that the technical knowledge of the farm women acquired over the generations is not
being updated. The vital aspect of transfer of improved farm related technologies to the
rural women has largely been neglected. Training of farmers/farm women and inservice
extension functionaries is a critical input for the rapid transfer of agricultural
technologies. This aspect could not get due attention in the past, and thus it continued as
weak linkage in the agricultural production system. To fill this vital gap, Indian Council
xv
of Agricultural Research has evolved Krishi Vigyan Kendras which are committed to
vocational training and thus preparing farmers for adopting newer and productive
technologies. It is a grass root level, open, flexible and innovative institution. It operates
on the principle of „teaching by doing and learning by doing‟. In view of the fact that
the existing technologies could not reach the rural women due to the failure in
recognition of their information needs and also their inability to access available
information in the areas of farming, homestead and animal husbandry etc.
Exploratory research design was adopted for the conduct of the study. Andhra
Pradesh was selected purposively, as the designed TOT calendar can be adopted in
KVKs under the administrative control of ANGRAU in A.P state. Two adopted villages
from KVK, Wyra, Khammam district and two adopted villages from KVK, Malyal,
Warangal district were selected for the study. Total sample size is 120 farm women i.e.,
30 women clientele from each adopted village of KVK. The information needs of the
women clientele were collected through PRA tools- Transect walk, Resource map and
Seasonal analysis map and needs were analyzed using RBQ formula. Based on the
identified needs, 30 experts from different fields were selected to identify the suitable
technologies with help of a “Technology Information Schedule” as well as personal
interaction.
Results shows that women clientele from four villages had total 28 needs in
different areas. The needs expressed by women clientele were categorized into eight
major categories. Among all the needs in all categories, “Knowledge on suitable paddy
varieties, availability and selection” (FM6) scored highest RBQ value (89.6), while
“early detection of viral infections in backyard poultry and their preventive and curative
measures” (LM 3) scored the lowest RBQ value (13.6).
Among all the needs, Seed treatment of Paddy (FM 8) has been given the highest
with the highest RBQ value (77.3) by the women clientele of Pinapaka village of
Khammam district. The reasons may be that women farmers lack knowledge and skills
of the latest seed treatment technologies in paddy crop which is a major crop in the
district. Gender bias in transmission of information is also another reason. “Storage of
fruits and vegetables at home level” which is under RM received the least priority with
low RBQ value (30.7). It might be because of their satisfaction with the storage
practices and also availability of fruits and vegetables in the market. In Gollapudi the
“Need for control of sheep mortality during rainy season” (LM 5) was prioritized as the
highest with high RBQ value (73.3). As it is the secondary source of income, lack of
awareness about the viral infections, disease identification and non availability of
veterinary suggestions are the problems expressed by the women clientele for
perceiving the above need. “Common pests and diseases on paddy and remedial
measures” (FM 4) was perceived least with low RBQ value (33.3) by women clientele
because it is mainly due to lack of knowledge, illiteracy, dependence on husband‟s
suggestions and they did not feel that it is a necessary need for them.
Among all the needs expressed by women clientele of Kalval village,
“Construction of low cost backyard poultry sheds and their maintenance for fowl
hygiene and safety” (LM 1) received first rank with highest RBQ value (83.3). Lack of
awareness, lack of hygienic conditions, lack of safety measures for backyard poultry
and inadequate knowledge on construction of poultry sheds with locally available
xvi
resources made them to express this need. “Land preparation practices for cultivation of
crop” (FM 9) was prioritized as the least with low RBQ value (21.9) because majority
of the women clientele didn‟t recognize it as the felt need because most of the land
preparation work will be done by their husbands. Kesamudram village women clientele
expressed top priority for the need “Knowledge on suitable paddy varieties, availability
and selection” (FM6). The reason could be that the major occupation is agriculture and
major crop in this district is paddy and also due to lack of knowledge on selection of
paddy seed, bias in dissemination of information by the extension personnel, they are
showing keen interest to acquire the knowledge on seed selection. “Early detection of
viral infections in backyard poultry and their preventive and curative measures” (LM 3)
was given the least priority by the women.
Women clientele of all four villages expressed that they need training and
promotion of market oriented products (RBQ value 71.7-45.7). Based on locally
available resources, high tamarind availability, high milk productivity, high yield of
tomato, sheep rearing, cotton stock availability, medicinal plants availability and
abundant availability of turmeric.
Women clientele of two districts expressed two needs in nutrition management.
Those two needs are supplementary food for children and package of practices for
prevention and control of anemia among all age groups of women which is a perennial
nutritional issue for generations.
The rank order of information needs varies from village to village, hence the TOT
calendar was designed for each village separately. Based on the opinion of the experts
the TOT calendar depicting the activities to be undertaken, to satisfy the information
needs of women clientele in four villages was prepared in accordance with agricultural
season i.e. Kharif, Rabi and lean period. Based on revealed results action plan was
prepared for disseminating of technologies to satisfy the information needs of women
clientele.
As per the results of the present study, women clientele has multidisciplinary
information needs ranging from knowledge, skill and accessibility for adoption. In spite
of many years of agro-based extension programmes, women who actively involved in
farm activities for more than ten years are still in need of basic information like seed
treatment, seed selection etc. On one hand the experience and research finding reveal
that women play greater role of up to 80 percent in agricultural activities and on the
other hand women are still in need of basic information. This envisages the changed
roles of SMS of KVKs from treating women clientele with lukewarm attitude to
rationale participation.
 
Date 2016-06-01T10:21:53Z
2016-06-01T10:21:53Z
2011
 
Type Thesis
 
Identifier http://krishikosh.egranth.ac.in/handle/1/66511
 
Language en
 
Relation D8915;
 
Format application/pdf
 
Publisher ACHARYA N.G. RANGA AGRICULTURAL UNIVERSITY