Marketing strategies of major companies in Indian car industry with special rederences to small car segment
Shodhganga@INFLIBNET
View Archive InfoField | Value | |
Title |
Marketing strategies of major companies in Indian car industry with special rederences to small car segment
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Contributor |
Dean, Javaid Akhtar; Azam, Khalid
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Subject |
Segmented, Competition, Households, Considerations, Marketing
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Description |
Abstract available newline newline Bibliography p. 220-233, Appendix given |
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Date |
2015-12-14T12:03:07Z
2015-12-14T12:03:07Z n.d. 2009 n.d. |
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Type |
Ph.D.
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Identifier |
http://hdl.handle.net/10603/56979
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Language |
English
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Relation |
No. of references 224
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Rights |
university
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Format |
xi, 233p.
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Coverage |
Business Administration
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Publisher |
Aligarh
Aligarh Muslim University Department of Business Administration |
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Source |
University
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