ICAR Research Data Repository for Knowledge Management
A study of consumer behaviour in the toys market of Kerala
Shodhganga@INFLIBNET
View Archive Info| Field | Value | |
| Title |
A study of consumer behaviour in the toys market of Kerala
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| Contributor |
Unuskutty, K K
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| Subject |
Management
Toys Market Consumer behaviour Toy distribution Family Decision Making Buying Behaviour |
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| Description |
None
Bibliography p.xiv-xxiv,Appendix p.xxv-xxxiii |
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| Date |
2013-11-26T09:05:24Z
2013-11-26T09:05:24Z 2013-11-26 n.d. June 2010 n.d. |
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| Type |
Ph.D.
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| Identifier |
http://hdl.handle.net/10603/13254
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| Language |
English
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| Relation |
-
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| Rights |
university
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| Format |
xiii, 243p.
- None |
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| Coverage |
Management
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| Publisher |
Kottayam
Mahatma Gandhi University School of Management and Business Studies |
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| Source |
INFLIBNET
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