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Small-scale and enterprising?

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Field Value
 
Title Small-scale and enterprising?
 
Creator Technical Centre for Agricultural and Rural Cooperation
 
Description Every person involved in agricultural production luckily left with a surplus will seek possibilities to sell this produce. Marketing for small-scale producers is a practical booklet, guiding you step by step through the basics of marketing, weighing the advantages and disadvantages. Storage of produce might affect quality, but make better prices later in the season when the product is hardly available. Processing a product adds value and if you put it in a nice bag, jar, box or bottle it will even be more attractive to a possible customer. That is all well and good but these things cost money. How you can calculate these costs and benefits and determine the consumer price and when and when not you could borrow money for these investments is also dealt with the concluding chapters.



Marketing for small-scale producers

By A de Veld, Agrodok series, Agromisa-CORDAID-CTA, 2000. 80 pp.

ISBN 90 72746 93 7

CTA number 1007. 5 Credit points
Marketing for small-scale producers
 
Date 2014-10-16T09:05:50Z
2014-10-16T09:05:50Z
2001
 
Type News Item
 
Identifier CTA. 2001. Small-scale and enterprising?. Spore 92. CTA, Wageningen, The Netherlands.
1011-0054
https://hdl.handle.net/10568/46136
 
Language en
 
Relation Spore;92
 
Publisher CTA
 
Source Spore