ICAR Research Data Repository for Knowledge Management
Fiji's noni finds a juicy market
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View Archive Info| Field | Value | |
| Title |
Fiji's noni finds a juicy market
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| Creator |
Technical Centre for Agricultural and Rural Cooperation
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| Description |
The noni fruit (Morinda citrifolia) has been traditionally used in the Caribbean and Pacific as a medicine. Now it has found a new fashionable use, despite its nauseating smell as a fresh fruit. Its juice has found favour with the consumers of the United States, Australia and New Zealand. A Fijian businessman, David Khan, has set himself up in producing the juice (a process that takes three weeks), and packaging and exporting it. Such is his success with Kura Exporters in Caubati, Fiji, that he is encouraging his compatriots to grow more noni, and commercialise it. Hey noni, noni, you re giving people ideas Based on Pacific Islands Forests and Trees, June 1999 The noni fruit (Morinda citrifolia) has been traditionally used in the Caribbean and Pacific as a medicine. Now it has found a new fashionable use, despite its nauseating smell as a fresh fruit. Its juice has found favour with the consumers of the... |
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| Date |
2000
2014-10-16T09:07:32Z 2014-10-16T09:07:32Z |
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| Type |
News Item
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| Identifier |
CTA. 2000. Fiji's noni finds a juicy market. Spore 85. CTA, Wageningen, The Netherlands.
1011-0054 https://hdl.handle.net/10568/46675 https://hdl.handle.net/10568/99587 |
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| Language |
en
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| Relation |
Spore
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| Rights |
Open Access
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| Publisher |
Technical Centre for Agricultural and Rural Cooperation
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| Source |
Spore
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