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Attitude: A Determinant of Agricultural Graduates’ Participation in Videoconferencing Technology

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Title Attitude: A Determinant of Agricultural Graduates’ Participation in Videoconferencing Technology
Not Available
 
Creator M.S.Meena, K. M. Singh, H. R. Meena and Manish Kanwat
 
Subject Attitude, Agricultural students, Videoconferencing, Technology
 
Description Research Paper
The study envisaged to evaluate the attitude of agricultural graduates towards Videoconferencing (VC)
technology. Study focused at persuasion stage of adoption process of innovations. A Likert-type-scale was
developed, which consisted of 23-items. The scale instrument had four sections, viz., training, distance learning, agricultural communication and extension management. Cronbach’s alpha coefficient (α=0.85) of reliability test
was measured. Instrument was administered to randomly selected, seventy agricultural graduates of Punjab
Agricultural University (PAU), Ludhiana, India during 2006-07 academic years. Attitude survey proved
insightful with agricultural students. They had positive attitude in applied areas of VC technology, viz. training,
distance learning, agricultural communication and extension management. Significant difference between users
and non-users of VC technology was observed. Users had significant positive attitude towards VC technology.
An enhanced understanding of attitudes is imperative before effective intervention strategies to moderate
attitudes for enhancing acceptance and implementation of VC technology. Including transfer of agricultural
innovations, VC can be encouraged in services like training, distance education, extension management,
communication, administration, health, education and knowledge sharing. For these, infrastructure available
within National Agricultural Research System (NARS), India can be effectively utilized for learning and
technical counseling. This study adds value to the body of knowledge in evaluation and theory building from
attitude perspective. As standard methodology is lacking to comprehend mindset of agricultural students, it will
serve foundation for other future investigations.
Not Available
 
Date 2017-01-13T10:22:11Z
2017-01-13T10:22:11Z
2012-12-01
 
Type Research Paper
 
Identifier 24. Meena,M.S., Singh, K.M., Meena, H.R. and Kanwat, M. (2012) Attitude: a determinant of agricultural graduates’ participation in video-conferencing technology. Journal of Agricultural Science, 4 (1): 128-134.
ISSN 1916-9752
E-ISSN 1916-9760
http://krishi.icar.gov.in/jspui/handle/123456789/1393
 
Language English
 
Relation Not Available;
 
Publisher Journal of Agricultural Science