Record Details

Malawi (2009): FoQus for Qualitative Segmentation on Concurrent Partnerships in Malawi.

Harvard Dataverse (Africa Rice Center, Bioversity International, CCAFS, CIAT, IFPRI, IRRI and WorldFish)

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Title Malawi (2009): FoQus for Qualitative Segmentation on Concurrent Partnerships in Malawi.
 
Identifier https://doi.org/10.7910/DVN/AUKDPV
 
Creator Levison Nkhoma
Velia Manyonga
 
Publisher Harvard Dataverse
 
Description PSI/Malawi through Youth Alert program seek to gain an in-depth understanding of concurrent sexual relationships among the youths aged 15-24 years. Two rounds of TRaC studies have been conducted with this group; however TRaC studies did not focus on digging deep into what motivates young people to enter into multiple sexual relationships, risk behavior, and their opportunity, ability, and motivation (OAM) to either reduce their number of partners or to adopt condom use. The results of this FoQus on Segmentation will help PSIMalawi develop and brand a new behavior change communication intervention (BCCI), including a media campaign, to reach this population with safer sex messages and promotion of partner reduction or condom use.
 
Subject FoQus
Qualitative
HIV
Youth
Risk Behaviors
Condom Use
BCC
 
Date 2009-01-01