Replication Data for: Marketing investment information: differentiation resource or secret? published by RAC-Revista de Administração Contemporânea
Harvard Dataverse (Africa Rice Center, Bioversity International, CCAFS, CIAT, IFPRI, IRRI and WorldFish)
View Archive InfoField | Value | |
Title |
Replication Data for: Marketing investment information: differentiation resource or secret? published by RAC-Revista de Administração Contemporânea
|
|
Identifier |
https://doi.org/10.7910/DVN/VRXMLK
|
|
Creator |
Garcia, Evelini Lauri Morri
Vieira, Valter Afonso Borges, Caroline Pereira |
|
Publisher |
Harvard Dataverse
|
|
Description |
Data from the marketing information disclosure and the life cycle of Brazilian companies listed on b3 in the cyclical and non-cyclical consumption sector
|
|
Subject |
Business and Management
marketing information disclosure intensity of marketing investments life cycle |
|
Contributor |
Journal of Contemporary Administration
|
|