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Crafting Market Opportunities through GIs: A Review on Spices of North-East India

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Field Value
 
Title Crafting Market Opportunities through GIs: A Review on Spices of North-East India
 
Creator Saikia, Juri B
Bhagobaty, Ranjan K
Deb, Pritam
 
Subject Geographical Indications
Spices
Northeast India
Assam
 
Description 300-313
The North-Eastern region of India is a biodiversity hotspot and home to many endemic and rare spices. The spices
endemic to this region has vast scope in the national and international market owing to their uniqueness and organic quality.
Geographical Indication (GI), a tag that recognises the unique intrinsic attributes of a product arising from specific
geographical origin, is yet to be explored in its truest sense by the farmers of the region togain visibility and product
differentiation in the market. Importance of GI tag is extremely high for the native farmers of the region to gain recognition
in foreign markets.The paper discusses the scope of using GI as a tool for brand building by the spice sector of this region of
India. It also examines a few instances where endemic spice varieties from the region have successfully undergone value
addition and have been effectively marketed to create a promising presence both domestic and abroad.
 
Date 2024-07-05T09:37:38Z
2024-07-05T09:37:38Z
2024-07
 
Type Article
 
Identifier 0975-1076 (Online); 0971-7544 (Print)
http://nopr.niscpr.res.in/handle/123456789/64201
https://doi.org/10.56042/jipr.v29i4.252
 
Language en
 
Publisher NIScPR-CSIR,India
 
Source JIPR Vol.29(4) [July 2024]